BOBUX

Its all about colour and storytelling.


We’re not always aware of it, but colour is an unspoken language we all
communicate with - our children included. Colour is used to express our
individuality, and it also expresses our togetherness.


Research has shown that major events in society impact our collective
colour preferences. After a crisis, colours are pared back and neutral,
then throughout recovery, colour in general becomes more vibrant
and saturated.
Colours are a reflection of people connecting through shared experiences.